Dove : The No.1 Shampoo Brand of India in Modern Trade

Now Dove is the No 1 brand of relevent catagory in India.The performance of Dove has been very good from last 6 months which results as Company's largest profit gaining segment in last quarter. Personal Products momentum was sustained with 16% growth led by strong volume growth in Hair Care and Skin Care. In the Hair category, Dove grew rapidly across shampoo and conditioners, becoming the No.1 Hair Care brand in Modern Trade.